Subaru

Maximum exposure to stand out in the crowd.
As the auto dealership industry moved towards consolidation, Subaru needed to make sure its brand stood out. Our challenge was to gain maximum exposure and implement their image redesign at nearly 600 dealerships - all while zoning boards aimed to reduce the size and number of signs.

Negotiations win prime position.
To ensure Subaru gets the visibility it needs, we scout out the best size and location for its signs. Our team then negotiates with local zoning boards, winning variances for larger signs than normally allowed, and more of them. Since this process takes time, we arranged to carry inventory of their standard signs so we can move quickly once approvals are in.

The best signs stand out.
Subaru’s signs are always visible, and always look great. We continually seek new ways to add value for our customers. As a result, Subaru and Philadelphia Sign have had a long standing 30 year relationship.

“They manufacture signs really well and they solve problems really well.”

Operations Extended Service Products Manager, Subaru