When Speedway, a leader in petroleum, needed a brand conversion when acquiring Hess locations, they turned to another industry leader: Philadelphia Sign. The conversion consisted of 560 Locations in New York, Pennsylvania, New Jersey, New England. As project management team lead the efforts, they tackled permits for all sites in 6 months. PSCO fabricated and installed all site signage. During the conversion, we recommended converting the majority of the
main IP manual price signs to LED pricing. Other items on our list included interior store graphics and installed new Sintra fascia graphics, painted all green interior cabinets to brown, painted all site stores, service buildings, fencing. We were able to change any existing green to Speedway color standards. The entire project was completed within a 6 month deadline converting all signage at a location in (1) day at a pace of completing 5 sites each day.